Would you back U in your current job or business? If so, how can you make yourself more backable? If not, how do you shift to a job you feel passionate about and where you would be backable? Backing U! invites you to think of yourself as a business. It uses tools of business analysis to help you advance or transform your career.

Backing U! LITE is a simplified and much slimmed down version of its big sister. It is designed for the busy reader. And for those who prefer words to tools and charts. It is a quick reading summary of the advice contained in Backing U!

Backing You! MBA is aimed fairly and squarely at the MBA student or graduate. It assumes an understanding of business analysis tools and introduces case studies pertinent to the future careers of MBA students, such as investment banking and management consulting.

Writing a Business Plan: How to Win Backing to Start Up or Grow Your Business is aimed at the entrepreneur or manager who needs to get backing for their business.  It works backwards from what the backer needs to know, whether investor, banker or board, and then guides the reader in addressing those needs, step by step.

Backing You, Graduate!, aimed at university students venturing into the world of work, and Backing YouCo!, the US version of Writing a Business Plan, are planned for publication in 2012.

Readers of all these books are invited to write to the author, letting him know how the advice has helped them in their career development or career switch.  Two dozen or so of these responses will be researched and the main learning points set out in a later book, You Backed U!, scheduled for publication in 2014.

Feedback and reviews on the Backing You! range of books can be found here, and on Writing a Business Plan here.